Ron Crose
Interactive Creative Director • Interactive Art Director • Senior Art Director • Austin Graphic Designer • Austin Web Designer • Magazine Art Director

Education & Skills
School: University of Oregon School of Fine Arts, B.S.; Graphic Design/Photography/Art History
Web: Adobe Dreamweaver, Flash, CSS, JAVA, Fireworks, Content Management Systems, Joomla!
DVD/Audio: DVD Studio Pro, iDVD, ProTools, Peak
Prepress & Printing: Agfa Viper RIP, Accuset 800, PreFlight, Trapping and Press Checks
Photography: Color, Silver-based, Non-Silver, Digital


Experience
10/04-present Owner/Creative Director, Pranamedia, Inc • Austin, TX (512) 495-9300
I started Pranamedia for more diversity in my projects. Currently serving clients as a small ad agency/design studio where we create everything from marketing campaigns to identity design, magazine layout to website design and development, CDROM interactive media to email marketing. I consider us more than a graphic design studio, as we pay special attention to brand awareness and development, and counsel our ongoing clients on how to grow their brand with the changing times and trends.

6/99-5/00 & 2/01-9/04 Assoc Creative Director, Lee Tilford Agency • Austin, TX (512) 899-1100
Lee Tilford is a mid-size full-service advertising, marketing and media agency. As Assoc. Creative Director, I managed
the Art Directors and worked with Copywriters and Creative Director in producing print, television and online campaigns,
Web sites and marketing materials. • Creative Director/Owner: Tony Tilford

5/00-2/01 Creative Director, iMediaplus, Inc • Austin, TX (512) 445-4550
Created the identity and presence of this start-up company (merger with the former Compunet below), specializing
in magazine and internet marketing for sports retailers. I was also responsible for developing direct mail pieces,
magazines, advertisements, fulfillment and marketing kits, and Web sites. • CEO: Alan Lish

8/95-7/99 Senior Art Director, GS Design and Prepress • Austin, TX (210) 804-0390 -San Antonio contact
GS Design was a small full-service design studio catering to the magazine and catalog industry. As Art Director,
I initiated the creation of a design and pre-press studio (from the ground up) for which we could take advantage
of the demand for full turn-key print and design jobs. • Owner: Gal Shweiki

11/96-5/00 Art Director, Contract Client: Compunet Publishing, Enthusiast Magazine • Austin, TX
Created the design and identity of national direct mail magazines customized for large sports retailers.
Owner/Publisher: Alan Lish

4/94-6/99 Art Director, Study Breaks Magazine: Austin, TX (210) 804-0390 -San Antonio contact
Art Directed six different regional magazines; catering to college students ages 18-26. • Owner/Publisher: Gal Shweiki

1/96-11/96 Art Director, Contract Client: SWIM TEXAS MAGAZINE: Austin, TX (512) 257-1234
Created the design and identity of regional swim magazine; catering to competition swimmers and divers.
Publisher: Steve Emanuel

10/91-6/93 Graphic Artist, EMU CULTURAL FORUM, UNIVERSITY OF OREGON: Eugene, OR (503) 346-4373
Created posters and promotional materials for theatre, concert productions and festivals.
Supervisor: Linda Deivendorf


Website Work Samples
Pranamedia.com
Historic Hotels of Texas (Book website)
The Motels / Martha Davis (Musician)
Z Comunications (Ad agency, Washington, D.C.)
Stella Alesi Photography (Photographer)
Sarah Bork Photography (Photographer)
Full Orange Films (Film Production)
Naehas Marketing (Agency)
David Bork (International Business Consultant)
Aspen Family Business Consultants (Consultants)
Scott Bettersworth Realty (Realtor)
Uberoi Sisters (Professional tennis players)
Uchi Restaurant, Austin (Flash)
Darden Smith (Musician)
Stephen Kent (Musician)


Past Client Work
Andy Roddick (web and off court branding - Lee Tilford)
SFX Sports Marketing (Web and off court branding - Miami, Washington D.C.)
Oregon Association of Realtors (Flash presentations - Ampersand Agency)
MTV Productions (Set & Prop Design - Austin)
Canon Printing (Web and email marketing - Naehas, Bay Area, CA)
Ricoh (Web and email marketing, Naehas, Bay Area, CA)
Lyon Advertising (Dell computers, Alienware computers, websites and creative - Austin)
EZ CORP (Annual Report - Lee Tilford, Austin)
Quark Xpress (Web and email marketing -Naehas, Bay Area, CA)
Unisource Paper (Web and email marketing -Naehas, Bay Area, CA)
Pitney Bowes (Web and email marketing , Direct Mail - Caslon, Bay Area, CA )
The Wedding Pages of Austin and San Antonio (Advertising)
University of Texas (Outdoor Rec Center Catalog Design, UT Brownsville newspaper and advertising, web consulting - Ampersand Agency, Austin)
PODi, Digital Print Initiative (Campaign branding and marketin - Caslon, Bay Area, CA )
McKoolSmith, PC (Trial graphics and animations, interactive media - Austin, Dallas)
Sail & Ski Center of Austin (Web Design, Environmental Graphics & Logo design, Direct Mail with newspapers - Austin)
African American Theatre Production Company of California (Poster Design - San Francisco)


Comments
As a Creative Director and Senior Art Director for Advertising, Marketing and Publishing agencies, local and regional magazines, and for a design and prepress studio, I have acquired a full range of skills from technical to creative, concept to completion, with excellent management abilities and presentation skills. My experience in magazine publishing has targeted elementary to college students, twenty-something snowboarders to middle-aged golfers where I created and shaped the identities of the magazines. I have art directed and organized the production of magazines, direct mail, television commercials (film & video), and numerous studio photo shoots (with many short deadlines).

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